For initial orders, the Bottleneck wine cards are sold only as a set of 24 different verses with a display stand. You have a choice of a revolving counter display or a revolving floor stand display. Both types of displays have 24 pockets. Each pocket contains a pocket liner that identifies the card that goes in that pocket by code and by the occasion (Birthday, Thank You, Housewarming, Dinner Guest, etc.). Initial orders usually include 5 cards of each of the 24 verses or 120 cards. You may order more than 5 cards of each verse, if you prefer, since each pocket can hold up to twenty cards.
Each different verse has its own individual bar code on the back of the card.
For reorders, you need order only those verses that are running low. The minimum reorder is 5 cards of each verse that you decide to reorder. Once you determine your fast selling verses, you will probably want to order 10, 15, or even 20 of them.
Each year one or two of the slow moving verses are discontinued, and new verses are released. Any of the discontinued verses may be exchanged for new verses. New pocket liners are also enclosed with the shipment of the new verses. Should any of the cards become bent or soiled simply return them for fresh cards. Likewise, should you end up with too many of a slow selling verse, you may exchange them for other verses.
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Counter Display
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| Occasion |
Number of Verses |
Anniversary
(To a Couple) |
1 |
| Birthday |
4 |
| Congratulations |
1 |
| Dinner Guest |
2 |
| Friendship |
3 |
| Humorous |
2 |
| Job Well Done |
1 |
| Love |
1 |
| Merry Christmas |
1 |
| Season's Greetings |
1 |
| Housewarming |
1 |
| Retirement |
1 |
| Thank You |
3 |
| Wedding |
1 |
Blank Card
(for any occasion) |
1 |
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INCREASE WINE SALES -
Having BOTTLENECK cards prominently displayed will prompt more of your customers to purchase an additional wine for a friend. Thus, you will profit not only from the sale of the cards, but also from the increase in the volume of wine purchased as gifts.
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ADVERTISING BONUS -
Individuals receiving these cards from your customers will immediately ask where they were purchased. Your customers will mention your name, thus sending a new customer your way.
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INCREASE IN REPEAT CUSTOMERS -
Because these cards are unique and have limited distribution, customers seeking to buy additional cards will have to return to your tasting room or wine gift shop to purchase them. This will have a favorable impact on the number of your repeat customers.
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EASY TO REORDER -
A pre-addressed Fax Reorder form is provided with your initial reorder. A new reorder form is sent when your reorder is filled. NO MINIMUM REORDER.
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WE BUY THEM BACK -
If you are not satisfied with the way the cards are selling, we will pay you for any unsold cards and the display stand.
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